Readers of the book are reaching out and wanting to work together. The phone rang, and nobody else was in the office, so I ran to answer it. Their founder had read the book, loved it, had given copies to the whole office, and now they wanted to hire me to solve their brand problem.
Many companies like this want to work together in a formal way, but others are just drawn to her, telling her they love how she thinks and they want to figure out a way to collaborate. And most importantly, her client base has expanded rapidly:. The most important thing the book has done for us is to help us diversify our business in a significant way.
The book has allowed us to expand our client base significantly, and has given us a stronger, more diverse client base from which to grow. They needed something between her book and a full client engagement with her firm; mainly, they just needed guidance from an expert as they worked through the big, deep questions. She started her book the next week, had a draft by January, and her book, Branding Is Sex , was published in June to rave reviews.
As soon as the book came out, Deb felt the pride, satisfaction, and confidence that comes with publishing a book. But she knew there was more work to do, and this was just the beginning.
Sex Is My Hobby - Book One - Kindle edition by J EROTICA. Download it once and read it on your Kindle device, PC, phones or tablets. Use features like. Sex is My Hobby - Book Two - Kindle edition by J Erotica. Download it once Book 2 of 3 in Sex is My Hobby (3 Book Series) . 1 customer review. out of 5 .
Her first step was to use the book to open doors for conversations. She sent copies to clients, prospects, and other folks she wanted to have a conversation with.
The book also served as an opportunity to add value to her client relationships. She reached out and offered to send free copies to clients as a thank you for their business.
With all of this media attention came more opportunities. I have walked out of every event I do with lots of new client contacts and assignments.
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